Changing Tides

Creating a Sustainable Destination for Strangford Lough

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Chapter 1

Ambition, Aims and Values

1.1

Our Ambition

Sketrick and Rainey Islands boast access to safe water, interesting places to swim, stunning scenery and iconic heritage sites, set in a unique protected marine environment. Our overarching goal is to utilise this superb natural resource and create a must-visit island destination which is a hub for water and land- based activities; offers new, unique experiences; and, meets community needs and visitor expectations.

We are mindful of the fact that this is one of the UK’s most designated marine environments and appreciate the challenges this may present. However, we believe the time is right to develop this site as an experiential hub for both local and international visitors.

Working with our collaborating partner, The Waterways Community, we propose to make this project a reality by gaining accreditation for a Blueway route along Strangford Western Shoreline.

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1.2

Our Aims

1.

Open areas of the islands up for water-based experiences and encourage visitors to be active on site.

Sketrick Castle from mainland

2.

Engage visitors in the cultural and historical significance of the islands, their environmental and marine scapes and key natural and built heritage sites.

Sketrick Viewpoint

3.

Develop an accommodation offer that appeals to a variety of audiences and increases overnight stays on the islands throughout the year.

Scrabo Tower from the Island

4.

Develop a platform for experience providers and businesses to flourish and pioneer activities outside the traditional summer season.

5.

Promote the site as part of wider network of destinations in the area to attract visitors from across NI, GB and ROI to visit and move around the region.

6.

Become renowned as a site of sustainably managed access to the water and support activity along the Western Shoreline through development of a new Blueway.

1.3

Our Values

We have established a series of values to focus the aims of the project:

  • Adopt a co-design approach to development, implementation and management; ensuring any new developments champion social, economic and environmental impact and wealth creation opportunities.
  • Explore innovative solutions which demonstrate a net carbon approach.
  • Establish the islands as a site of excellence for sustainably managed access to the water.
  • Develop an economically viable platform on which experience providers and businesses will flourish.
  • Promote fun, learning and new experiences in everything we do.
  • Ensure inclusivity across experiences, no matter social, cultural or economic background.
  • Adopt a pioneering spirit.
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Chapter 2

Positioning the Proposal

2.2

Active Outdoor Experiences Are On The Rise

Wild swimming, cycling, watersports and ‘being in nature’ are all activities that have grown exponentially as the statistics below show and present relevant opportunities for the islands.

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    Cycling

    • The Department for Transport’s (DfT) ‘Road Traffic Estimates UK 2020’ report states that cycle traffic was 45.7% above 2019 levels and was the highest level of public highway cycling since the 1960s
    • Cycling Scotland reveals a 47% rise in cycling between 23 March 2020 and 22 March 2021.
    • Figures for NI have yet to be released, but DFI have made cycling and active travel a key priority following growth in 2020.
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    Wild Swimming

    • A report by Outdoor Swimmer (January 2021) revealed that 45% of swimmers increased how much they swam outside in 2020.
    • Participation in outdoor swimming in the UK has increased by between 1.5 and 3 times since 2019.
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2.3

A Meeting of Minds

Our vision for the islands aligns strongly with numerous new strategies developed as part of the wider vision for this region:

  • Ards and North Down ‘Big Plan’ - stresses the importance of the natural and built heritage to drive tourism and support a sustainable economy.
  • Newry Mourne and Down Economic and Regeneration strategy for 2020-2025 - recognises the importance of the district as a premier NI tourism destination.
  • TNI Embrace a Giant Spirit - supports experiential tourism that connects people, landscapes and culture.
  • TNI Covid Recovery Action Plan - encourages new experiences that entice new audiences.
  • Sport NI Corporate plan 2020-2025 - calls for excellent infrastructure and inclusive participation in all forms of sports.
  • National Trust’s ‘For Everyone, Forever Strategy to 2025’ – supports experiences that teach and inspire and improve the lives of residents.
  • DFI minister, Nichola Mallon - encourages economic and community transformation through new green and
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2.4

An Activity Centre of Excellence and Quiet Retreat

With 95 acres (38.5 hectares) of land available, the two islands can support both an activity centre of excellence and a quiet retreat.

The recent TODDS PAD Report supports the sustainable development of a new accommodation offer for the site.

Chapter 3

Themes for Delivery

The aims, ambitions and opportunity areas have led to the following of 6 key themes to guide island development in line with relevant strategies and policies.

Click on the themes below for more information on our goals, priorities and proposals

4.1 An Inclusive Partnership Approach

Strategic Content

We have researched the six themes and highlighted examples in the table of how policy and strategy relate.

Digital innovation and improved physical connectivity are key to making a destination work for local communities and wider audiences. Underpinning this is the need to make sure that policy informs strategy; moreover, that strategy is relevant and meets the needs of these audiences.

Agency NI Marine Task Force National Trust DFI NI Environment Link Outdoor Recreation NI NI Executive NI Executive & Gov of Ireland Tourism NI Department for Regional Dev Department for Infrastructure Blueways Ireland Tourism Recovery Task Force Sport NI Department of Agriculture Ards and North Down B.C Ards and North Down B.C Strangford Lough, Lecale Partnership Ards and North Down B.C Ards and North Down SCPP Ards and North Down B.Cs
Year 2010-2020 -2025 2021-2031/36 2019-2020 2020-2025 2021 2021-2027 2017 2012-2035 2015 - 2021 2020-2025 2020-2050 2018-2023 2018-2023 2017-2022 2018-2030 2017-2032 2013-2017
A Place of Sustainable Conservation and Heritage
A Place of Growth
A Place Connected Digitally and Physically
A Place of Community & Learning
A Place that Promotes Good Health
A Place of New & Unique Experiences

Strategic Content

4.1 An Inclusive Partnership Approach

In addition to the identified strategies, a number of conservation and marine strategies are imminent, including the NI Marine Plan and the NI Shoreline Management Plan.

This Vision takes into account the expected outcomes of these strategies. It also gives consideration to enhancing the protected status of the site as a Special Area of Conservation, a Special Protection Area, Area of Special Scientific Interest, Area of Outstanding Natural Beauty and Northern Ireland’s first Marine Conservation Zone.

An Inclusive Partnership Approach

The development of the islands and the Blueway cannot happen without partnership and we have identified key partners who will be instrumental in developing the vision. The following is not an exhaustive list, but an indication of key stakeholders with whom we are keen to engage.

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Strategic Content

4.2 Next Steps

Strategy Engagement | Consultations with key partners to develop the vision and projects to meet their strategic outcomes.

Short Term Wins | Deliver on the short-term projects identified to build momentum, partnerships and develop the long-term vision.

Strategic Review of Capital Projects | Develop business cases, to include outline costs, funding bodies and engineering scope for the longer-term proposals identified.

Co-design projects | Using the strategy and projects as a guide, undertake an engagement and co-design process with local groups, communities and tourism operators to develop the propositions for the site and build partnerships for delivery.

Network Opportunities | Build and develop possible links to other sites around Ireland, UK and EU such as forming a network of sustainable island destinations.

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Changing Tides

Creating a Sustainable Destination for Strangford Lough

Email: [email protected]

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